Making World Book Day 2025 even more amazing with 100,000 free outfits from Rubies Masquerade

The wonderful people at Rubies Masquerade are hoping to donate 100,000 FREE World Book Day outfits to Parentkind so that schools with a Free School Meal entitlement of at least 25% can help even more children develop a love for reading.

About

All Dressed Up

World Book Day, Rubies and Parentkind are teaming up to give more children the opportunity of dressing up for World Book Day, to find the fun in reading.

World Book Day is all about the fun of reading – because it seriously improves lives. Dressing up is a great way to encourage children to enjoy reading. It’s a creative way to express what they like about reading, it sparks imagination and makes reading sociable and fun.

Example Costumes

Red Riding Hood

Pirate Boy

Mad Hatter Girl

Dinosaur

Recipient schools will receive an amazing set of outfits directly from Rubies Masquerade. The exact mix will be determined by Rubies based availability of different characters and the size of box you request.

World Book Day

Rubies Masquerade

Parentkind

Reach out to Parentkind